About a month ago, I bought my daughter a bag of Veggie Booty. Although I had bought Pirate Brand snacks for years, I noticed for the first time that it was not organic and became suspicious of the corn content of this product. I searched through all the text on the bag found nothing that verified it was non-GMO, so I went to the site. I found this quote under FAQ’s.
Does Pirate Brands use genetically modified ingredients?
Yes, our products include some ingredients that may have been genetically modified. Currently, the majority of food crops grown in the U.S. have some genetic engineering. For example, more than 85% of corn (the key ingredient in our products) is genetically modified, and factors such as pollen drift from nearby crops and current practices in agricultural storage, handling and shipping have led to a market where non-GMOs are not sufficiently segregated. Accordingly, our products are not currently GMO free.
SERIOUSLY?!? What a sorry excuse. There are plenty of brands that do go the extra mile to guarantee non-GMO, proving that it CAN be done. Trader Joes, Sharky’s Woodfired Grill to name two. It is a matter of priorities; not whether or not it is possible.
I know countless moms-including myself-who give their kids Pirates Booty on a regular basis. Many use it as the first crunchy snack to give their babies when they are ready for solid food. Why? Because we trust this brand.
When you buy a bag of Frito’s you know what you are getting. But Pirate Brands has positioned themselves as a “healthy alternative” and succeeded as such because they use the virtually meaningless term “all natural” on all their products as well as other key words like “gluten-free” and “baked”. Who cares if it is “baked” and “gluten-free” when the main ingredient is BT corn!?!
Well, needless to say, the day I discovered the truth about this brand, I threw the whole bag in the trash and I have not purchased it again. I hope you do the same.
Tip: Check out Trader Joe’s version of this snack World’s Puffiest White Cheddar Corn Puffs (not organic but GMO-free) or your local health food store for many other organic alternatives.